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RRACING F1

RRACING F1

RRACING F1

The house of F1.

ask

recognition

solution

work

Branding + Packaging + Web Design

Our client requests a comprehensive branding for "ARE RACING F1" with a clean and impactful image, emphasizing a red color scheme inspired by the iconic aesthetic of Formula 1. Additionally, they need an intuitive e-commerce platform for their specialized store selling scale F1 cars. The platform should be capable of managing a diverse inventory and prioritize a sleek and user-friendly UX design.

We Develop a strong brand identity for "RRF1". The logo features two parallel lines forming the R's, evoking race tracks and big radios for the f1 typography curves. We also focus on a vibrant red color palette to capture the dynamic essence been join by the broad range of products and the sophisticated website what was required to have big impact on e-commerce ensuring a seamless and immersive shopping experience for users.

client

RRacing F1 (Mexico, 2024)

Not yet

year

24

Collab

Alejandra Jáuregui

Alejandro Villalobos

Graphic design/

Alejandra Jáuregui

Web design/

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